Tupac Martir is an internationally renowned multidisciplinary artist, creative director and founder of Satore Studio, a pioneering practice that brings together art, technology, performance, architecture and lighting design. Based in Lisbon with a UK presence, Martir is recognised globally for creating immersive experiences that blur the boundaries between the physical and digital worlds.

With a background in fine art, photography, theatre design and digital media, Martir has built a career defined by innovation, collaboration and a relentless drive to challenge convention. His diverse portfolio spans fashion, live entertainment, architecture, contemporary art and experiential design, with projects ranging from large-scale performances and installations to architectural lighting schemes and virtual experiences.

Over the course of his career, he has collaborated with some of the world’s most influential brands and cultural figures, including Alexander McQueen, Vivienne Westwood, Prada, Gucci and Beyoncé. His work is distinguished by its ability to combine cutting-edge technology with deeply human storytelling, using light as a medium to create emotion, memory and connection.

A passionate advocate for multidisciplinary thinking, Martir is also committed to nurturing emerging talent through mentoring initiatives such as the Satore Academy. As a sought-after international speaker, he has appeared at leading industry events including IALD Enlighten Europe, IALD Enlighten Americas and Disruptia Madrid, inspiring audiences with his insights into creativity, innovation and the future of design. Today, he remains one of the most influential voices shaping the future of experiential and lighting design.